California Passes Data Privacy Regulations, Affecting Websites

Companies that have not updated their websites and privacy policies to comply with the European Union?s General Data Protection Regulation (GDPR) should pay attention to a new California law that brings tighter data privacy stateside.

The California Consumer Privacy Act, passed June 28, ?uses a much broader definition of personal information than is generally used in privacy statutes in the United States,? according to attorneys at the Milwaukee-based law firm Foley & Lardner.

The law becomes effective January 1, 2020, and will apply to data collected before and after that date, the law firm noted.

For-profit companies that do business in California ? no matter where they are physically located ? will be affected.

The law firm noted that companies that are already complying with GDPR could have an easier time complying with the California regulations, compared to companies that have not responded to GDPR.

Read more about California?s new privacy regulations at the Foley & Lardner website.

Contact us at PKI Digital Marketing if you need help getting your website compliant with GDPR and the impending California regulations. For PKI Digital Marketing’s customers that do business in the European Union or who have web traffic from European Union residents, we have added website tools and updated privacy policies to comply.