Online product searches increasingly seek ideas and inspiration, not just specific products. If your website is product oriented, make sure the content includes "ideas" and "inspiration" articles.
Digital marketing can be incredibly powerful and efficient in reaching your target audiences and in getting them to move further along the sales funnel. But digital marketing will be fully effective only if you approach it properly ? with the right keys.
If your business website isn?t delivering the results you expect, you might not necessarily need a new website. Sometimes, your website just needs better content.