We often hear business owners or managers say their websites are getting all the visibility they can, because when you search for the company name, their websites appear on Page 1. That Page 1 [...]
Many companies are missing sales opportunities because their websites lack basic search engine optimization. Those sites simply don’t rank well in search results. These Top 10 factors are often [...]
Jordy Schmidt has joined PKI Digital Marketing as a digital marketing specialist. Schmidt, a UW-La Crosse graduate, will use her digital design and marketing experience for website development, [...]
Online product searches increasingly seek ideas and inspiration, not just specific products. If your website is product oriented, make sure the content includes "ideas" and "inspiration" articles.
Digital marketing can be incredibly powerful and efficient in reaching your target audiences and in getting them to move further along the sales funnel. But digital marketing will be fully [...]
If your business website isn’t delivering the results you expect, you might not necessarily need a new website. Sometimes, your website just needs better content.
A consistent flow of leads coming from your online digital properties and working in concert with your business development efforts should work for you 24/7. Leads can come at any time of the day [...]
If your website isn’t mobile friendly, you’re probably missing opportunity for business. More than half of internet searches are now conducted via mobile devices — primarily smartphones. Even in [...]